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"In conclusion, individuals who ended up coming out of scandals with the least amount of damage are the ones whose public (and media) believe and accept that they had really gone through a period of introspection..."

"It is the public (and the media) that will decide when your punishment time is over..."

Excellent explanation in dutch which is linked to a situation happening in Belgium #belgium #excuses #media #public #scandal #introspection #crisiscommunication

https://www.finn.agency/nl/crisiscommunicatie-hoe-overleef-je-een-schandaal/